The end of 2021 is just a short time away, so from now on you should know which marketing events in 2022 you should not miss. Every year there are several meetings where specialists in this field can share knowledge and acquire new techniques.
Conferences and exhibitions are the stars, and it is there that you can learn about the trends that will prevail next year. The number of people who can attend will probably be smaller than in previous years, since new measures were taken after the arrival of the pandemic.
Despite the fact that in the past two years these meetings have had to adapt to the “new normal,” there is no reason to stop having them. Thanks to the Internet, virtual events have taken place, and the future is increasingly immersed in the use of technology.
If you are interested in finding out what the major marketing events will be in 2022 and how they will take place here is all this information. In addition, you can arrange to attend the most relevant to your business.
Find out the top marketing events in 2022
Organize your calendar now so that you can attend the different marketing events in 2022. Keep in mind that the information and knowledge you will gain will be of great help in developing your strategies during the 12 months ahead:
1.- DigiMarCon Global
To start with, on the list of marketing events in 2022 is DigiMarCon. It is the largest advertising, media and digital marketing conference and exhibition series in the world. It has face-to-face meetings in 40 cities in 18 countries per year, as well as an international cruise and hundreds of virtual events.
You will enjoy an intimate and safe meeting with leaders and marketing professionals in a clean and sanitized environment. It offers an opportunity to hear from speakers who specialize in digital marketing, media and advertising.
In addition, it is a great event to gain insight into emerging strategies, the latest innovative technologies. You can also take a look at best practices for taking your company to the next level and network with opinion leaders who enable you to build your professional network.
These events will take place between March and November 2022, remember there are more than 40 cities in 18 countries participating. Note that in each location the conferences have the same duration, which translates into two consecutive days.
2.- DigiMarCon At Home
There is also DigiMarCon At Home, which provides an opportunity for those who cannot attend a local conference in person. This online option is a great way to fully experience the conference program on the Internet.
Topics such as digital strategy, programmatic advertising, web experience management, usability/design, mobile marketing, and retargeting will be discussed. As well as customer engagement, user acquisition, social media marketing, targeting and optimization, and video marketing.
Topics such as data science and big data, web analytics and A/B testing, email marketing, content marketing will also be aprofounded. As well as search engines and conversion rate optimization, geographic targeting, marketing automation, UX/UI and more.
Like the in-person events, this online event will also last 2 days where you will learn digital marketing best practices, latest trends, practical solutions, strategy and networks. A waste-free virtual event that will help you structure your strategy.
3.- DigiMarCon Cruise
Gaining new marketing-related knowledge and relaxing at the same time is possible thanks to the DigiMarCon Cruise. This is the conference for digital marketing, media and advertising, but at sea. A more relaxed way of working, where you will not only learn, but also have fun.
This meeting is part of the marketing events in 2022 and will take place aboard a Royal Caribbean ship. It will depart from the United States and sail to ports in the Caribbean and vice versa. Taking place between March 31 and April 3, it will be several days of learning and relaxation.
4.- International Association of Digital Marketing Professionals (IADMP).
Another one of the 2022 marketing events you can attend is the International Association of Digital Marketing Professionals (IADMP). It is the largest advertising, media and digital marketing community in the world.
This meeting, organized by IADMP and held annually, includes the Global DigiMarCon exhibition and conference series. As well as the annual networking cruise and awards gala for excellence in this association. Undoubtedly, it represents another opportunity to gain more knowledge about marketing and its new trends.
5.- TECHSPO Technogoly Expo
Another option TECHSPO Technogoly Expo. This is a series of global technology exhibitions where business, technology and innovation meet. This event takes place in 21 cities in 10 countries and also has an international cruise. It is two days of learning at each planned location.
TECHSPO brings together some of the best developers, brands, marketers and technology providers. As well as designers, innovators and evangelists who wish to set the pace in this universe so advanced in technology.
Exhibitors will be tasked with showcasing the next generation of advances in technology and innovation, such as: Internet, Mobile, AdTech, MarTech and SaaS technologies. Without a doubt, it is an event that will surprise, educate and inspire you on this evolving topic and help you grow your business.
6.- Gartner / Xpo Marketing Symposium.
Although there is not much information yet, the Gartner Marketing Symposium/Xpo is part of the 2022 marketing events. Nevertheless, the dates on which it will take place have already been set, specifically May 23-25 next year.
It is ranked as the world’s most important gathering of marketing managers and executives. They typically cover topics such as marketing leadership for brand representatives, heads of the marketing function and leadership team members.
They also talk about marketing innovation to evolve brand strategy and value proposition in a constantly changing world. They will also address the field of strategic consulting where you can learn about the latest strategic trends in marketing, the latest technologies, and more.
7.- B2B Marketing Ignite London
Among the marketing events in 2022 is B2B Marketing Ignite London, sponsored by Selbey Anderson. It will enable you to keep abreast of the demands of change. It will help you make your marketing the powerful business engine.
Ignite shows you how to leave behind outdated processes and plans, thanks to speakers who are forward thinking to bring you the competitive difference. It will feature more than 80 big thinkers, award-winning experts and more than 1,500 of their peers.
An event that will undoubtedly bring together a wealth of opinions, talent and best practices. So if you are developing in the world of B2B Marketing, you can’t miss this meeting. Just think that many competitors will be going and you need to live up to their strategies for the year 2022.
8.- INBOUND 2022
Also not to be missed is the INBOUND 2022 event, although there is no information yet on when it will take place, you can start preparing. On the official page they provide a space where you can share your practical knowledge with tens of thousands of global participants.
What they are trying to do is collaborate with experts in marketing, sales, customer success, revenue operations, and more. The invitation is to join the list to learn more about when the Speaker Apps for INBOUND 2022 will be open.
Notably, the fully immersive online experience of 2021 offered access to transformative business trends. As well as proactive conversations and key outcomes for action. Thousands of people around the world attended, who had the opportunity to connect with leaders from all sectors and trigger catalysts they never knew existed.
These sessions were adapted to the new reality as they were designed with remote work in mind. Therefore, they issued a fundamental call to action, to learn from anywhere. And they hope to host one of their largest INBOUND experiences in 2022.
Attend marketing events in 2022!
Now you know the top marketing events in 2022, so you can start organizing your calendar to attend the ones that interest you most. By knowing what each of these conferences, exhibitions, and other face-to-face or virtual offerings has to offer, you can get an idea of what your business will need.
The idea is to attend to get up-to-date with the latest trends and the application of new techniques and technologies in your digital marketing strategy. Don’t wait for others to tell you or for your competitors to be better prepared than you.
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